FOR IMMEDIATE RELEASE
M.L. Campbell Launches Sayerlack® Innovative Wood Finishing Solutions, Bringing a New Choice for Premium Italian Technology to North America
M.L. Campbell to Distribute Sayerlack for Industrial Wood Finishers
CLEVELAND – [September 6th, 2024] – M.L. Campbell Wood Finishing Systems is bringing trusted, Italian-made coatings to North America with the introduction of Sayerlack Wood Finishing Systems. Sayerlack Wood Finishing Solutions offer new options for wood workers looking for premium Italian technology. These products are paired with M.L. Campbell’s unmatched local service and distribution model, creating a unique combination of high-performance products with expert support.
“The Italian designed and manufactured Sayerlack products have a 70-year history of market leadership across Europe,” says Cate Donovan, VP of Sales for ML Campbell. “We are excited to bring these high-quality waterborne and polyurethane coatings to wood finishers in our region. There is a strong demand for these types of coatings, and with Sayerlack, we’re raising the bar for Italian coatings in North America.”
Key features of each system include:
Solventborne Polyurethane Systems
- Exceptional, proven performance in alkyd and acrylic technologies
- Outstanding final finish with premium slip and feel
- Fast cure and easy sanding characteristics
- Full offering to meet most application needs
Premium 1K & 2K Waterborne Systems
- Next generation waterborne performance
- Excellent clarity and non-yellowing properties
- Fast cure and easy sanding characteristics
- Excellent flow and leveling
“By adding Sayerlack to the core offering for M.L. Campbell distributor partners, premier Italian coatings are now more accessible than ever to our end users.” says Cate Donovan.
Learn more about his premium offering here: https://www.mlcampbell.com/sayerlack/
ABOUT M.L. CAMPBELL®
As an authority in the wood finishing industry for almost 100 years, M.L. Campbell has built a reputation on dependability, service, and product excellence. In partnership with its distributor network, M.L. Campbell delivers solution-based finishing systems through a full line of high-performance products and quick, knowledgeable field support. More than offering a breadth of products, M.L. Campbell is equally committed to providing the resources necessary for customers to make well-informed color and design decisions. M.L. Campbell® is a registered trademark of the Sherwin-Williams Company.
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Media Contact
NAME: Alyssa Simon
EMAIL: alyssa.simon@sherwin.com
PHONE: 216-219-0504